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This one-year course is a practical and theoretical introduction to the varied disciplines of design and media communication, aimed at international students who want to progress to an undergraduate course at London College of Communication. Choose from a range of pathways including; graphic design, advertising, journalism, spatial design, public relations and film and photography.
London College of Communication
|Study Mode||Full time|
|Course Length||1 year|
|Start Date||September 2017|
Direct to College
|Application Deadline||Applications are accepted, and offers made, throughout the year. Early application is advised.|
The course provides a thorough introduction to the practice and theory of media communication and design disciplines including: graphic design, spatial design, journalism, publishing, film and photography, public relations, media communications, advertising and media and cultural studies.
At the application stage, prospective students will be asked which particular pathway they are considering to study e.g. Design, Film and Photography or Media Communication. Please note: The course is one academic year in duration, NQF level 3. At the beginning of the course all students will undertake a diagnostic programme.
On the Course
Introduction to Design and Media Communication has been developed to help you choose the most suitable undergraduate course for your particular skills, talents and ambitions.
The course will prepare you for the level of work that you would be undertaking in the first year of your undergraduate degree. Your tutors will provide advice, based on your performance on the course, to help you decide what undergraduate course to choose.
English language support and academic writing guidance is provided throughout the course, it is fully integrated into the programme and will ensure that you are well prepared for study at undergraduate level.
This exciting and comprehensive course is based at London College of Communication in Elephant and Castle, a vibrant area rich in tradition, cultural influences and links with creative industries from across the world.
Possible course progression
Courses you can progress to within the Design School are:
BA (Hons) Design for Art Direction
BA (Hons) Design Management and Culture
BA (Hons) Graphic and Media Design
BA (Hons) Graphic Branding and Identity
BA (Hons) Illustration and Visual Media
BA (Hons) Interaction Design Arts
BA (Hons) Information and Interface Design
BA (Hons) Spatial Design
Courses you can progress to within the Media School are:
BA (Hons) Advertising
BA (Hons) Journalism
BA (Hons) Contemporary Media Cultures
BA (Hons) Media Communications
BA (Hons) Magazine Journalism and Publishing
BA (Hons) Public Relations
BA (Hons) Sports Journalism
Courses you can progress to within Screen School are:
The design pathway will allow students to explore many disciplines within the field of design including, typography, spatial design, illustration and visual media and also many other design based disciplines.
This is a practical led pathway which will encourage students to research and develop ideas through sketchbooks and other digital based mediums.
The pathway will also encourage the development of practical skills. This will be supported by the use of all practical workshops within LCC.
The media pathway will encourage the exploration of the media industry focusing on areas such as journalism, advertising, public relations and other specialist areas.
The projects on this pathway will allow the students to develop research skills, support and develop ideas as well as exploring new concepts for particular projects.
The media pathway will also encourage the development of practical skills. This will be supported by the use of all practical workshops within LCC.
Film and Photography Pathway
The Film and Photography pathway enables students to experiment within lens-based media within a series of set projects. Students are encouraged to use research, explore and extend ideas using methods of photography and filmmaking.
Combined with grounding in theory, students will have access to digital imaging resources that, with support from their tutors, will facilitate the production of still and moving image-based work.
You can view a detailed breakdown of the course units in the tab below.
Unit 1 – Academic English Language For HE Study, course orientation
The first term begins with course orientation and induction to LCC and UAL. You will meet your tutors, the course team that will support you in your studies throughout the year and other the students at the College.
During this time you’ll start to learn your way around LCC, the area where you live and around London itself. This is also your chance to explore all the great facilities and resources that are available to you as a student.
Throughout the course you will study and be supported in gaining or improving your skills in academic English language to prepare you for undergraduate study.
Unit 2 and 3 – Cultural and Contextual studies for Design and Media Communication
This unit explores the creative industries considering both historical and future trends. You will gain an understanding of the theoretical and historical study of media and design through asking a number of questions about what we know about communication, how we found out, and what the future may look like for the creative industries.
Unit 4 – Introduction to HE Studies in Design and Media Communication
Throughout this unit you’ll investigate a series of in-depth practical studies about how to research, develop and evaluate ideas within design or media communication.
This period of study will include the use of materials, media and methods, effective evaluation, reflective practices, portfolio building, team working and collaboration.
You will also learn the essential skills of time management and effective self-directed learning, which are key skills for successful undergraduate study.
Each student will be expected to maintain a comprehensive learning journal and develop a series of sketchbooks. You’ll improve your communication and language skills through reading, writing, listening and speaking, and learn the specialist vocabularies of the different disciplines, and apply this knowledge to your work.
These increased language skills will ensure that you start your undergraduate course as a confident and able communicator.
Unit 5 – Personal Project
In the final term you will undertake a personal project proposed by yourself and agreed by your tutor. This will give you the opportunity to produce a showcase of self-initiated work through your chosen area or discipline.
You will use all of the learning, skills and experience that you have acquired during your first two terms to help you to develop a body of work that demonstrates your readiness to progress to a suitable undergraduate course at London College of Communication.
Throughout the course you will engage in self-directed study, which will enable you to develop the key academic and cultural communication skills needed to achieve a high standard on your undergraduate course.
Course Leader and Pathway Leader Design and Spatial: Grace Adam
Course Leader and Pathway Leader Photography and Film: Paula Nessick
Contextual and Theoretical Studies: Helen Elder
Academic English Tutor: Nadege Sokolowski
If you successfully complete the course, you will gain a qualification and have the opportunity to progress to an undergraduate course at London College of Communication, provided you meet all the conditions of your offer.
The course you are offered will be dependent on the quality of the work you have done throughout the course. For some undergraduate courses a portfolio will be required, and for other courses there may be a written test. All applicants to an undergraduate course at LCC from this course will be interviewed by a member of the course team and the International Coordinator.
For those students who make satisfactory achievements in all parts of the course but have difficulty with the English language, there may be a possibility of improving your English language level through attendance and achievement on the Pre-sessional Academic English Programme (PAEP) language course run by the Language Centre at UAL. Alternatively, you can take an external four skills English test such as IELTS or PTE.
More information can be found on the Language Requirements page.
Careers and Employability is dedicated to helping students build up work-relevant skills, knowledge, experience and networks throughout your time here.
Creative Opportunities is the UAL job and work placement website for students and graduates, advertising hundreds of creative opportunities each month. This includes ArtsTemps in-house recruitment agency, placing students and graduates in paid temping roles within the University.
UAL houses a number of organisations which promote aspects of career development in the arts and media, and which hold regular workshops and careers fairs. These include:
We are committed to making university education an achievable option for a wide range of people and seek to recruit students from diverse socio-economic, cultural and educational backgrounds. We actively support all of our students in achieving their potential both during and after their course.
Successful completion of post-secondary education including a certificate of achievement to at least Level 2 (GCSE equivalent).
A portfolio of work is required as part of your application when applying to any of the three pathways areas of study.
In your portfolio you should include any examples of relevant work that you think shows us your interest in and commitment to the relevant pathway area of study.
You can include your visual arts work from school or college, or any other projects you have worked on, for example:
Media Communications pathway
If you are applying to the Media Communications pathway please submit a combination of BOTH visual images and written work evidencing writing and research activities showing interest and engagement with the area of study.
Please note: If you are not interviewed in person, we will ask you to upload an electronic portfolio (maximum of 30 images, moving images or audio clips).
Full instructions on how and where to upload will be sent to you after you have made your application. We look forward to receiving your application and reviewing your work.
All classes are conducted in English. If English is not your first language you will be asked to provide evidence of your English language ability when you enrol.
Please note: You must take the IELTS Academic Test for UKVI, no other test can be accepted.
The level required by the University for this course is:
Visit the UAL Language Requirements page for further information.
In addition to the entry requirements, at an interview, we are looking for you to demonstrate:
Apply online using the online application form.
After you have made your application, you will be asked to supply your portfolio, either electronically or asked to bring your portfolio with you for an interview in person.
The International Admissions Team are available to help and guide you through the application process for LCC.
If you need further course and admissions information or help with your application, please contact us by telephone or online:
Take a tour of LCC
For further details on how to apply as an international applicant please visit our UAL International student pages.
If you haven’t found the information you’re looking for or want to ask us a question about this course, please fill out our enquiry form.