Branding

Co-designing a brand with an organisation means their logo, colour scheme, pictures and key messages will accurately reflect who they are and what they do.

Branding is taught at LCC on courses including BA (Hons) Graphic and Media Design, BA (Hons) Graphic Branding and Identity, MA Graphic Media Design and MA Graphic Branding and Identity.

Southwark Travellers Action Group

Southwark Travellers Action Group has just become an independent organisation with a new strategy and vision to support travellers and gypsies. They needed a brand that will match this and for that brand to be applied to their website and print materials. Leonie Tayler, a graduate of the BA (Hons) Graphic and Media Design course at LCC, worked with volunteers, staff and beneficiaries to co-design the new brand.

staglondon.org

Logo design by Leonie Tayler.

Logo design for Southwark Travellers Action Group by Leonie Tayler.

Logo design by Leonie Taylor.

Logo design for Southwark Travellers Action Group by Leonie Tayler.

Logo design by Leonie Tayler.

Logo design for Southwark Travellers Action Group by Leonie Tayler.