BA (Hons) Fashion Media (Part time)
This part-time fashion media degree enables you to explore all aspects of the media – from journalism to social media and film – and work in the industry at the same time.
Please note: Recruitment for this course has been suspended for 2017/18, please contact the College for details on other courses that may be of interest to you.
|Study Mode||Part time|
|Course Length||4 years|
|Application Deadline||Applications are accepted, and offers made, throughout the year. Early application is advised.|
Content and structure
BA (Hons) Fashion Media is situated in the School of Management and Science, and is designed for students who are interested in fashion media, but for a variety of reasons, such as finance or family commitments, cannot study full time. This course allows you to complete your Honours degree over four years, rather than the three years of a full time Honours degree. The part time Honours Degree programme has been developed in consultation with industry and is committed to forging new industrial and creative partnerships that will enrich the vocational nature of your selected route. The course take place on two evenings per week and on Saturdays. The programme is divided into clear vocational building blocks that aim to provide a balanced educational experience and which will develop a sound knowledge combined with a realistic and practical understanding of the demands of the industry. This course will equip you with the relevant professional, academic, communication and business skills that you will need to be employed by the industry in a graduate level position. You will explore developments within media and communication relevant to the consumption of the fashion process, and gain an understanding of the practical and theoretical aspects of fashion media and the historical and contemporary culture of fashion. Graduates from this course are employed at a number of fashion companies. We welcome applications from mature students who have current or previous experience in the fashion related industries.
BA Fashion Media is based on two sites: High Holborn and John Prince’s Street
Our High Holborn site is adjacent to Lincoln’s Inn Fields. Other green spaces in the area include Gray’s Inn Gardens and Coram’s Fields. Situated nearby are Sir John Soane’s Museum in Lincoln’s Inn Fields, the Foundling Museum in Brunswick Square, and the British Museum in Bloomsbury. Markets worth visiting are the weekday lunchtime markets in Leather Lane and Exmouth Market. Covent Garden, with its numerous shops, bars and restaurants, the Royal Opera House and many of the West End’s theatres, is a ten minute walk away. The John Prince’s Street site, with the library, Oxford Street and Regent Street, is two tube stops along the Central line.
Our site in John Prince’s Street, Oxford Circus, contains the library and is in the heart of the West End. The area is one of the prime shopping centres in London, with the majority of London’s department stores, including Selfridges, Liberty, Fenwick and John Lewis, within a short walk of five minutes or less. The green spaces of Hyde Park and Regent’s Park are close, as is Soho, with its many bars, restaurants and clubs, and Berwick Street market. The Wallace Collection, the Royal Academy of Arts, and the West End art galleries are all within walking distance.
Stage One - Four Terms - level 4 - 120 credits
Term One (Autumn Term academic year one): Introduction to Study in Higher Education now Introduction to Fashion Design, Fashion Media, Fashion Business Undergraduate Degrees (Part-time) (20 credits)
Term One and Term Two (Autumn Term and Spring Term academic year one): Fashion Journalism (20 credits); Understanding the Business of Fashion (20 credits)
Term Two and Term Three (Spring Term and Summer Term academic year one): Introduction to Cultural and Historical Studies (20 credits)
Term Three and Term Four (Summer Term academic year one and Autumn Term academic year two): Creative Media (40 credits)
Stage Two - Four Terms - level 5 - 120 credits
Term One and Term Two (Spring term academic year two and Summer Term academic year two): Cultural and Historical Studies Option (20 credits)
Term One (Spring Term academic year two): Fashion Forecasting (20 credits)
Term Two (Summer Term academic year two): Fashion Styling (20 credits)
Term Three and Term Four (Autumn Term academic year three and Spring Term academic year three): Fashion Promotion (40 credits); Creative Collaborative Project (20 credits)
Stage Three - Four Terms - level 6 - 120 credits
Term One (Summer Term academic year three): Research Planning for Fashion Media (20 credits)
Term One and Term Two (Summer Term academic year three and Autumn Term academic year four): Fashion Media Concept Development (40 credits)
Term Two, Term Three and Term Four (Autumn Term, Spring Term and Summer Term academic year four): Fashion Media Final Major Project (60 credits)
Travelling across London
The renowned London College of Fashion library is at our John Prince’s Street site, and you will need to travel to this site, and possibly others, during your course to use the library, which is open seven days a week in term time, and for tuition and special events.
In addition to tuition fees you are very likely to incur additional costs such as travel expenses and the cost of materials. We strongly suggest you read the information on our Additional Costs page.
Course structureThe information outlined is an indicative structure of the course. Whilst we will aim to deliver the course as described on this page, there may be situations where it is desirable or necessary for the University to make changes in course provision, for example because of regulatory requirements or operational efficiencies, before or after enrolment. If this occurs, we will communicate all major changes to all applicants and students who have either applied or enrolled on the course.
Please note that due to staff research agreements or availability, not all of the optional modules listed may be available every year.
In addition, the provision of course options which depend upon the availability of specialist teaching, or on a placement at another institution, cannot be guaranteed. Please check this element of the course with the course team before making a decision to apply.
We will update this webpage from time to time with new information as it becomes available. In the meantime, if you have any questions, please contact a member of the course team.
Our excellent resources for educating our students are two-fold: people and premises. People includes everyone at the College who contributes directly in some way to your education, whether as a subject tutor, a technician, an Open Access officer, a librarian or a study support tutor. Premises include the buildings and the facilities contained in them, such as specialist machinery, design studios and workshops, lecture and seminar rooms, and the library.
The facilities at High Holborn include excellent lecture theatres, seminar and tutorial rooms and breakout spaces. The building is shared between the College and many of the central services of the University, including the Student Centre next to the Students’ Union, the Learning Zone and the Cafe and Bar.
Demetra Kolakis is the Course Leader for BA (Hons) Fashion Media.
Jessica Saunders is the Programme Director for the Flexible Learning Programme.
Rosemary Varley is the Subject Director (Marketing and Retail) and Research Coordinator for the School of Management and Science and is responsible for academic curriculum and research development. She teaches fashion brand strategy across courses and her research interests focus on the relationship between fashion brands and their retail environment. She has authored Retail Product Management, co-authored Principles of Retail Management, and presented a wide variety of conference papers.
Rob Lakin is the Creative Director for the School of Science and Management, and started his career designing fashion menswear, womenswear and childrenswear, working for a number of brands within Coats Viyella plc and the Sears Group plc. He has extensive experience of Far East product development, manufacturing, sourcing, and CMT operations. From 2008 to 2013 Rob headed up London College of Fashion’s Flexible Programme: a unique specialist portfolio of part time undergraduate courses representing Fashion Business, Fashion Media, and Fashion Design. He has been responsible for enhancing the student experience through the development of a creative curriculum, with a variety of live industry collaborative projects including CoolBrands, Brands Incorporated, and Amnesty International. Rob continues to make a major contribution to the creative identity of the School through the design and development of new courses aimed at international students allowing them to successfully prepare for an exciting academic undergraduate career at London College of Fashion.
Developing your skills
All our undergraduate courses are concerned with the development of your personal and professional skills. On your course you will evolve from learning basic skills in your discipline through to a position where you are an independent creative thinker capable of making an effective contribution to the relevant sector of the fashion industry. Personal and Professional Development (PPD) skills are embedded in all units on every course. Speaker programmes with contributions from alumni, members of industry and others are a part of many courses, as are work placement opportunities in industry. Where relevant, students have the chance to attend trade fairs, enter industry competitions, visit exhibitions and go on field trips and visits. The central position of our John Prince’s Street site in the West End affords students easy access to all sectors of the fashion retail market. In addition, our position as a constituent College in the University of the Arts London means that our students have access to the wide range of activities and events that occur in all the Colleges and at the University’s centre. Last but not least, being in London gives every student opportunities to explore and be inspired by the cultural, intellectual and social life of one of the great capital cities of the world.
Graduates who wish to continue their education at postgraduate level are encouraged to progress to suitable courses within the College, the University or elsewhere.
Many graduates prefer to seek employment as soon as they have completed their undergraduate studies.
LCF Careers provides a comprehensive career management service supporting our students to become informed and self-reliant individuals able to plan and manage their own careers.
- Visit LCF Careers
Opportunities for All
We are committed to making university education an achievable option for a wider range of people and seek to recruit students from diverse socio-economic, cultural and educational backgrounds. We are committed to supporting all our students in achieving their potential both during and after their courses.
Course Entry Requirements
Entry to this course is highly competitive: applicants are expected to achieve, or already have, the course entry requirements detailed below.
- have minimum entry requirements of 2 Advanced Level passes at grade C or above supported by passes in 3 subjects at GCSE grade C or above to include Maths and English
OR equivalent awards.
This course requires a minimum 160 UCAS tariff points.
- be currently employed or have employment experience in the fashion related industries
Exceptionally, applicants who do not meet these course entry requirements may still be considered if the course team judges the application demonstrates additional strengths and alternative evidence. This might, for example, be demonstrated by: related academic or work experience; the quality of the personal statement; a strong academic or other professional reference; or a combination of these factors.
Applicants are expected to show evidence of work experience or placement.
English Language Requirements
All classes are conducted in English. If English is not your first language you will be asked to provide evidence of your English language ability when you enrol.
The level required by the University for this course is IELTS 6.0 with a minimum of 5.5 in any one skill.
Please visit the UAL Language Requirements page. Read carefully and look at the relevant documents.
Student Selection Criteria
What We Look For
The course team seeks to recruit students who can demonstrate:
- visual awareness, graphic skills and sensitivity in the use of colour/texture and fashion awareness
- an interest in fashion, cultural and social trends and the ability to engage in discussion
- research skills and the ability to develop ideas
- coherent and structured arguments and the ability to communicate their ideas
- the ability to analyse and solve problems
- the ability to work independently and as part of a team
How to apply
Please note: Recruitment for this course has been suspended for 2017/18, please contact the College for details on other courses that may be of interest to you.
All applications to study the course should be made direct to the College using the Application Form.
- Download Home/EU Part-time BA Application Form (Word, 71KB)
- Download Home/EU Part-time BA Application Form (PDF, 197KB)
Please send your completed application form to the following address:
Address: Admissions Service, University of the Arts London, 272 High Holborn, London, WC1V 7EY
Contact us on:
Telephone: +44 (0)20 7514 7973 / 7582 / 7344
Or you can use the UAL Course Enquiry Form.
This course is only available to UK/EU applicants.
Deferred Entry is normally only allowed in exceptional circumstances. Please contact us before you submit your application if you are considering applying for deferred entry.
What Happens Next?
All application forms, personal statements and references are read and considered by the course team against the selection criteria listed on the Entry Requirements tab, under What We Look For.
If you are selected for interview the interview process will include a portfolio review and interview with members of the course team, where you will have the opportunity to ask questions about the course. Applicants are not guaranteed an interview.
Introduction to Study in Higher Education now Introduction to Fashion Design, Fashion Media, Fashion Business Undergraduate Degrees (Part-time) introduces you to your course and its subject specialism as well as to effective learning and studentship at undergraduate level. It will orientate you to the practices and knowledge-base needed to understand your discipline and help you to develop your skills for independent & collaborative learning, reflection and your own self development. Students come from many diverse educational backgrounds and a part of this unit will enable to reflect on your own background and how that shapes the way you approach your course.
The Fashion Journalism unit will introduce you to the context within which you will operate as a professional fashion journalist. The unit explores fashion and media history, and the development of brand and lifestyle. Recognising the proliferation of fashion as the definer of contemporary lifestyle, this unit considers its communication and consumption. Particular attention will be paid to forms of communication in the creative media industries, such as print, broadcast and online journalism. You will be introduced to image-manipulation software. The emphasis is on creating written content for a variety of fashion media platforms and specifically for selected target markets.
Understanding the Business of Fashion gives you an introduction to business and management processes and skills that characterise successful fashion organisations. You will be encouraged to evaluate your own skills and predispositions and develop an action plan to supplement them. Theories of interpersonal and group dynamics and management theories will provide you with tools to utilise during the course and in future employment.
Introduction to Cultural and Historical Studies introduces you to key concepts and ways of thinking about fashion and its context in society and culture. You will attend lectures, seminars and workshops, and do a significant amount of reading of academic texts in order to complete a formal academic essay for assessment. Completion of this unit will allow you to make an informed choice of subject for study in the second stage Cultural and Historical Studies Option.
The Creative Media unit will introduce you to the context within which you will operate as a fashion media producer, through experiencing the disciplines of photography, moving image and new media applications. The unit will further enhance your skills of visual acuity, cultural interrogation and the establishment of visual language for target audiences. The emphasis is on creating media content specifically for selected markets that you will learn to identify, analyse and critique simultaneously. This will develop your technical abilities thereby helping you to position yourself as a creative practitioner.
The Cultural and Historical Studies Option unit will allow you choose a topic that interests you to broaden or deepen your learning in your chosen field. You will have the opportunity to participate in lectures, seminars and workshops with students from other courses within your School, and will read relevant academic texts and complete a formal academic essay for assessment.
Fashion Forecasting introduces you to a range of skills that will enable you to understand the cycle of trend prediction from a commercial and cultural perspective. The unit encompasses the technological, cultural and industrial developments in worldwide retailing patterns and their relationship with the contemporary consumer and the complexities of the 21st century lifestyle. You will explore elements such as trend tracking and tribe spotting whilst developing skills in appropriate techniques for the creative analysis and deployment of original research and innovative concepts. This project gives you the opportunity to put yourselves in the position of ‘Forecast Consultants’ and to develop a range of ideas geared to a realistic area of the industry in the defining of a short to medium term trend for a specified client brief.
Fashion Styling will introduce you to the technical and creative processes associated with the discipline of styling. Building on skills you have already acquired you will have the opportunity to work on product styling for an identified consumer client. You will investigate contemporary fashion styling approaches relevant to an identified market and will further develop ways of presenting and constructing a coherent, original and topical message in response to the brief. Visual communication skills will be developed for clear presentation and the effective communication of original ideas, concepts and outcomes. You will advance your skills in the production of 'professional' image based work, and your opportunities for translating theoretical and practical knowledge into professional skills will be enhanced.
In the Fashion Promotion unit you will combine your commercial awareness with a cultural understanding of branding and lifestyle within the wider sphere of fashion promotion and consumption. It is designed to test your skills at every level of the fashion media arena and emphasises entrepreneurship, creativity and professionalism. This unit provides the opportunity to respond creatively to a client brief through the development and deployment of promotional concepts through to an exciting and dynamic promotional pitch to a specified market and consumer. The unit is contextualised through issues of fashion and lifestyle within a fast-moving, consumerist society, and critical areas such as retail, e-commerce and the fashion audience will be explored. You will use your theoretical and practical skills to achieve a professional outcome to the brief.
The Creative Collaborative Project unit gives you the opportunity to work collaboratively with your peers from other specialist areas of the part time programme. You will gain first hand vocational experience of working as part of a creative team in response to a commercial brief. The unit requires that you work within a team environment, drawing upon your subject specialist knowledge and experience to date in the conceptualisation, development and production of creative and challenging solutions. The ability to collaborate, network, communicate and present are essential work based skills that are required to successfully operate within a global creative arena.
The Research Planning for Fashion Media unit allows you to build a formal structure of research into your course. You will draw on your existing skills and add to them through an examination of the philosophy and practice of research. This will give you the opportunity to use and explore the various approaches to research, and will empower you in the complex process of selection of the most appropriate form within your chosen research project. You will also identify and evaluate personal strengths and aspirations and establish clear strategies for future planning.
The Fashion Media Concept Development unit provides practical activities in the development of a personally established concept relating to the definition and construction of your final major project unit outcomes. Detailed investigations will be carried out around an issue, or issues, connected with your area of study and your career aspirations. Although the proposal in itself will constitute a discrete area of study, the concept development programme will directly inform the final major project.
The Fashion Media Final Major Project unit takes up the major part of the last three terms of the course. Skills and knowledge acquired on the course so far will be built on, and you will identify and construct an individually negotiated project brief. This will allow you to research, investigate and develop practical and theoretical issues, resulting in the production of a highly individual final major project. You will also be able to demonstrate academic and personal skills appropriate to your future career and life aspirations.
Enquire about this course
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