Typography

Typography is simply the visual manipulation of the printed or digital word. Yet, while typography can bring great insight into how text functions, can enhance clarity within project management and cultivate the skills required to produce really successful visual communication, so many people remain utterly intimidated by it! Who should take this course?This course is designed to help everyone, from the newcomer to the professional to find confidence in their own typographic voice...

Taught by: Jamie Hearn, Diego Ulrich.

Description

Typography is simply the visual manipulation of the printed or digital word. Yet, while typography can bring great insight into how text functions, can enhance clarity within project management and cultivate the skills required to produce really successful visual communication, so many people remain utterly intimidated by it!

Who should take this course?

This course is designed to help everyone, from the newcomer to the professional to find confidence in their own typographic voice.

Topics covered

We begin by exploring basic elements and the principles for their effective and creative use.

Key areas covered include:

  • choosing typefaces and how to get the best from all those on offer
  • identifying the assorted typographic voices which surround us everyday
  • strategies for working with different kinds of texts, from looking at content analysis to finding inspiration in the richness of language itself
  • ways to give your work authority through use of structure; and all those details, which when well-managed, can transform ordinary work into something truly extraordinary.

The course also includes a session using the Central Saint Martins' letterpress facilities. Ideas presented are explored visually through projects embracing both type as information and type as art. Project critiques motivate group interaction and discussion.

Please note that this course is a computer free zone.

Tutor information

Jamie Hearn is a practicing Graphic Designer and Artist. Jamie worked as the Printmaking Artist in Residence at Central Saint Martin's throughout 2011, where he is a graduate from the college's BA Graphic Design and Foundation Studies in Art and Design courses. Jamie has commercial experience working for Pentagram, Johnson Banks and Landor Associates.

During his Bachelor degree in Graphic Design at Central Saint Martin's, Diego won competitions by D&AD, MTV, Freitag and Penguin Publishing. After graduating, he worked as a designer for Damien Hirst's publishing company Other Criteria and BOP Consulting. He was awarded a grant to join the Architectural Association in September 2010 to complete a Postgraduate Diploma in Spacial Performance and Design. Diego has now co-founded Safwat+Ulrich in London. The studio integrates Typography, Graphic design, and the performing arts, working within a collaborative network of designers, filmmakers, and artists.

Materials

Please bring with you to the first session:

  • Notebook
  • A3 Layout pad
  • Ruler
  • Pencils
  • Rubber
  • Masking Tape
  • Any old magazines that you don't mind cutting up.

Details for booking

DateDay of WeekTimeDurationCostStatusLocationAction
12/12/2016 - 16/12/2016Monday to Friday10:00 - 16:001 Week£545Available Granary Sq. - N1C Add to Basket
09/01/2017 - 13/03/2017Mondays18:30 - 21:0010 Weeks£545Available Granary Sq. - N1C Add to Basket
10/04/2017 - 13/04/2017Monday to Thursday10:00 - 17:154 Days£545Available Granary Sq. - N1C Add to Basket
20/04/2017 - 22/06/2017Thursdays18:30 - 21:0010 Weeks£545Available Granary Sq. - N1C Add to Basket