Universal International Pictures
Universal International Pictures worked on a large scale fashion performance event with Central Saint Martins called ‘The Minions Collective’ in Spring 2015.
Foundation Diploma Fashion & Textiles students were invited to create design concepts inspired by the Minions. Students could design a fashion garment or accessory that would be worn by a dancer for a fashion performance event at CSM. A total of 20 students had their work selected to be showcased at the event which embodied and celebrated the energy of the Minions.
The event design was also created by a group of BA Performance, Design & Practice graduates. The event was experienced live by an invited audience of international vloggers who created live user generated content which was pushed out globally online, alongside content created by Universal Pictures, ahead of the release of the Minions movie. The digital videos have reached an audience of over 10 million viewers and counting.
Corporate Relations Coordinator
Tel: +44 (0)20 7514 7296
Corporate Relations Executive
Tel: +44 (0)20 7514 7011