JTI Clean City Lab

JTI Clean City Lab exhibition at Milan Design Festival

In collaboration with Future Concept Lab, JTI launched a design competition for graphic design students from four international art and design schools.

The competition brief was to “raise awareness of the impact of smoking habits on the environment, in order to change smokers’ behaviour and reduce the waste generated by cigarettes in urban areas.”

Chelsea College of Arts BA Graphic Design Communication student Billy Osbourne was awarded third prize for his entry. 

During the Milan Design Festival Billy’s poster was exhibited at La Triennale Design Museum, alongside work from other students from Chelsea, Politecnico di Milano, IED Barcelona (I+ED Lab) and HEAD of Geneva.

If you are interested in working with our students please get in touch.